When analyzing a website for Google Ads campaign creation, consider the following key factors: 1. **Landing Page Quality**: - Ensure the landing page is relevant to the ad content. - Check for a clear call-to-action (CTA). - Optimize for mobile responsiveness. 2. **Website Speed**: - Use tools like Google PageSpeed Insights to evaluate load times. - Aim for a load time under 3 seconds for better user experience and quality scores. 3. **SEO Optimization**: - Analyze on-page SEO elements (meta tags, headers, alt texts). - Ensure the content is keyword-rich and relevant to your target audience. 4. **User Experience (UX)**: - Evaluate navigation ease and overall